Services

Ways to work with me.

Engagements are shaped around what a product actually needs, not a fixed package. These are the shapes that come up most often — they overlap, and most engagements combine two or three.

01

Embedded Product Management

Hands-on product ownership inside your existing team — direction, priorities, and delivery, alongside your engineers.

  • Product direction, roadmap, and priorities
  • Requirements, scope, and acceptance criteria
  • Backlog ownership and sprint-level delivery
  • Stakeholder, client, and management alignment
Best for
Software companies with engineers but no dedicated product owner.
Typical shape
Ongoing engagement, part-time or full-time
02

Product Discovery & Definition

Turning an unclear idea, request, or business goal into something a team can actually build.

  • Problem framing and user definition
  • Solution options with the trade-offs made explicit
  • Scope, MVP boundaries, and sequencing
  • A written product definition your team can build from
Best for
Founders and teams sitting on an idea that isn't buildable yet.
Typical shape
Fixed-scope engagement, typically a few weeks
03

Requirements, Specification & Backlog

Written product definition: requirements, acceptance criteria, and a backlog that reflects real priority instead of arrival order.

  • Requirement clarification with stakeholders
  • Specifications and acceptance criteria
  • Backlog structure, grooming, and prioritisation
  • Decision records so choices stay traceable
Best for
Teams where engineers are guessing what was meant.
Typical shape
Short engagement or ongoing support
04

AI-Enabled Product Definition

Deciding where AI genuinely improves the product, then defining the behaviour, guardrails, and quality bar it has to meet.

  • Identifying where AI actually helps the user
  • Designing AI workflows, prompts, and guardrails
  • Defining evaluation and quality expectations
  • Shipping and iterating on real usage
Best for
Teams adding AI to an existing product, or building an AI-first one.
Typical shape
Discovery sprint, then ongoing delivery
05

Delivery & Release Coordination

Restoring cadence when a product keeps slipping: clear priorities, a release plan, and one owner for the decisions.

  • Current-state review of scope and backlog
  • Re-prioritisation against business goals
  • Delivery cadence and release planning
  • Communication structure across teams
Best for
Products that keep slipping, or where nobody owns the decisions.
Typical shape
Short engagement, extendable
06

Fractional Product Leadership

Senior product judgement on a part-time basis for teams that need the decisions, not a full-time hire yet.

  • Product strategy and planning input
  • Trade-off and scope decisions
  • Coaching for founders acting as their own PM
  • Regular review of direction against evidence
Best for
Early teams and founders carrying the product role themselves.
Typical shape
Recurring time each month

Not sure which one fits?

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