Product leadership, from ambiguity to delivery.

I am a product manager and product builder based in Banja Luka, Bosnia and Herzegovina.

Since 2020, I have worked with international software companies through embedded B2B product engagements while also developing products of my own through Xpect.

The model is intentionally hands-on: understand the problem, define what should be built, work closely with the people building it, ship it, learn, and improve.

Today, my work increasingly focuses on AI-enabled SaaS products and practical applications of generative AI.